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Welcome to The Watch Choice, where timepieces aren’t just functional accessories, but also coveted works of art.

We take great pride in being the premier custodians of some of the most exceptional and elusive watches worldwide.


Starting as a collector, our founder became enchanted with the intricate details and complexities of watches, each with a unique story to tell. It was this fascination with the artistry and craftsmanship of watchmaking that fuelled the creation of The Watch Choice in the heart of London’s Diamond District, Hatton Garden.

Decades Of Experience

With the knowledge gained from decades of experience with pre-owned watches, there’s nowhere else as well qualified to purchase your next premium pre-owned timepiece from. Let us help you find the watch that’s just right for you.

Spend Less

With our extensive pre-owned collection, not only can you spend less, you can reap from your investments, too. A pre-owned watch doesn’t have the sting of showroom depreciation, and can even increase in value over the years.

Service Your Watch

With the knowledge gained from decades of experience with pre-owned watches, there’s nowhere else as well qualified to purchase your next premium pre-owned timepiece from. Let us help you find the watch that’s just right for you.

14-Days Returns

Buying a pre-owned watch online couldn’t be any easier than this. With 14 days to change your mind, you can be sure you’ll love your next watch — but if you don’t, you can send it straight back for a full refund.

Our watch sourcing is more than finding the right watch for our clients, it is about helping them find a timepiece that is as unique as the person that wears it.

That’s why we have made our mission to source the most elusive watches from around the world, giving our clients a truly personalised experience. This is made possible with our trusted network of partners and our team’s unparalleled expertise.

So, whether you are an avid collector or a first-time watch buyer, we invite you to join us on this journey and experience the thrill of owning a truly exceptional timepiece. Let The Watch Choice be your trusted guide to a world of luxury, exclusivity, and inspiration.


IN STORE & VIRTUAL

Book an appointment

If you would prefer an in-store valuation with same day payment, book an appointment with one of The Watch Hub experts.


TESTIMONIALS

See all of our customer reviews

Do you have any questions?

Our team is happy to hear from you and can readily answer all your queries.Get in touch with The Watch Choice today!

Use coupon code WELCOME10 for 10% off your first order.

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