The Watch Choice

Free Shipping

We offer Free Shipping for our watches

part exchange

Part exchange your old watch or jewellery

authentic watches

All of our watches are 100% authentic

Buy-Back Guarantee

Rest Assured that you get your money back for your watch if you decide to sell

12 Months Warranty

We offer Free Warranty for our watches

277968605_1032186891050013_4928047803702549087_n

Watches

Explore our range of new and pre-owned luxury watches..

pexels-pixabay-265906

Jewellery

Explore our range of new and pre-owned luxury jewellery...

pexels-tima-miroshnichenko-8327597

Repairs, Polishing and Servicing

Explore our range of services.

286297065_391065393071770_1455161104273217526_n

Sell Your Watch

Sell your old watch with the best price

272647844_884454958881997_5553592858126859196_n

Watch Sourcing

We source rare luxury watches globally

New Arrivals

instagram feed

They don’t come much cleaner...

60th anniversary💚 In Stock now...

Discontinued❤️📈 Is this the best...

Platinum Daytona Ice Blue Diamond...

Rose Choco Daydates available 🍫...

Can’t get enough of this...

Sold at Watch Choice. Thanks...

Patek Phillipe 5980 Steel &...

Discontinued Platinum Baguette Day Date📈...

Batmans - GMT Master II...

Actions speak louder than words,...

Daytonas with the Green Faces🎶💚...

Rolex Day Date 40 Chocolate...

Factory Diamonds only💎🍫 Available now...

AP Royal Oak 🔥 15400...

Rolex Submariner 126610LV Starbucks🟢 Available...

The Best Daily Watch?🔵 In...

Stainless Skelly☠️ £150,000📈

Black on Black⚫️

GMT Sundays🖤 In Stock now📲...

Got to be one of...

There is no better Dial...

Is there a better daily...

The GMT Master ll “Rootbeer”...

The Most Complicated Rolex🔵 In...

What our clients say

Ravi G (RG)
Ravi G (RG)
2021-10-14
Verified
Fantastic service and reliable. Sharif was polite and knowledgeable and guided me through verifying the Rolex Daytona I purchased. I would certainly use his services again and would not hesitate to recommend him.
Sam Hurley
Sam Hurley
2021-08-07
Verified
Excellent service, really pleased with my new watch. I will definitely use Sharif again and highly recommend his services to others. Very professional
Shaun Mckeever
Shaun Mckeever
2020-07-28
Verified
Just had my watch delivered and really chuffed with it. Always a worry conducting a large bank transfer, but Sharif is very trustworthy, and an honest businessman who was true to his word, even ringing me up to confirm the delivery time. The watch was as advertised with the box and all the paperwork. I would deal with this company again without hesitation.
Noah Dean
Noah Dean
2020-06-11
Verified
Great customer service, above and beyond what I expected. Knowledgable and genuine nice people!
Liam Robinson
Liam Robinson
2020-05-12
Verified
Am not one usually to write reviews but having recently purchased a Rolex Submariner for Watch Choice, I felt obliged to, as the service was amazing from start to finish thanks to Sharif. It's always rather daunting to purchase an expensive watch online but I was put at ease, as everything was perfect.
Sam Reid
Sam Reid
2020-04-17
Verified
Superb service from start to finish. Very highly recommended watch dealer. I will definitely use Watch Choice again

Our location

Find Us

Find Us